There’s a moment that every cannabis enthusiast recognizes that first strong, distinctive scent when you open a container of flowers or open the seal on a new cart. There’s more to smell than meets the eye. It’s mood and memory rolled into one. This experience is only possible due to terpenes. They’re not just any terpenes. They are the ones that come directly from the cannabis plant. Known as cannabis derived terpenes, these compounds are rapidly becoming the secret ingredient for anyone looking to elevate flavor, authenticity, and overall product quality.
Image credit: massterpenes.com
In the past, many product manufacturers have heavily relied on botanical terpenes as means of recapturing the original cannabis strains. It made sense on paper. It was feasible to make familiar strain profiles by extracting pinene and limonene from the pine and orange trees. However, reality didn’t always live up to the hype. These terpenes blends are aromatic but lack the substance, spirit and long-lasting nature of cannabis-derived products. The terpene blends went through degrading very quickly and eventually smelt more like air fresheners than fresh flower.
That’s where pure cannabis terpenes can make a difference. These terpenes are extracted direct from cannabis plants. They’re the primary substances that determine the distinctive aroma of a particular strain and subtle notes that other sources of botanical origin can’t replicate. Not just about taste it’s all about capturing spirit.
This innovation is based on the use of live terpenes. Instead of getting terpenes from dried or cured cannabis they are extracted from the plants that are immediately frozen after harvest. This quick-freeze method keeps volatile compounds in place that might otherwise disappear. The terpene profile is more vibrant, brighter and deeper. It feels much like the original strain.
The benefits of sensory experience are evident however the effect of terpenes that are derived from cannabis go beyond taste. These terpenes may contribute to the entourage effect, which is the nuanced interaction between terpenes and cannabinoids. It can impact the overall experience that a product could provide. For instance, a product which contains genuine OG Kush terpenes may deliver an enhanced or more balanced effect because of the other components that are preserved in extract.
Transparency is getting more crucial as consumers become more savvy. The hunt for THC is no only limited to high quantities. They are looking into their products, studying ingredient lists and searching for cannabis derived terpenes available with clear details on sourcing and extraction. Brands who meet this standard and have unblended, non-cut profile terpene profiles for each strain will be rewarded by the industry’s trust and loyalty to customers.
This shift is of special importance in a world flooded with choices. The authenticity of a product is becoming more important in a market in which so many fighting for attention. Although artificial flavours and blends of botanicals may attract attention on a first try, it’s the unmistakable taste of terpenes derived from cannabis that brings them back.
Mass Terpenes has emerged as one of the top players in this space, offering hemp-derived and live resin products that cater to different budgets without compromising on quality. Their CDT series has become the preferred choice for extractors, vape producers, and consumers alike, all united by the desire to bring cannabis into its purest form.
In the end, it’s not all about aroma. It’s more about connecting. Terpenes can affect the experience of smoking after a day’s work more than people think. Pure cannabis-terpenes can give you a deeper, more clear relationship with the plant. It is this ingredient that may be the most powerful of all.